Roomsaver.com and CouponSurfer.com Sign Exclusive Marketing Pact
Cross Promotion to Increase Traffic to Both SitesGAINESVILLE, Fla.--(BUSINESS WIRE)--May 2, 2000--Roomsaver.com, the largest hotel coupon Web site, today announced its partnership with CouponSurfer.com. CouponSurfer.com, based in Bedford, Mass., is an Internet Promotions company that enables consumers to find personalized coupons from leading on-line merchants. As a result of this partnership Roomsaver.com will be the only hotel coupon website on the CouponSurfer Web site. In exchange, Roomsaver.com will promote CouponSurfer.com in its member newsletter and through a link on its site."Now CouponSurfer customers are only a click away from discounted hotel rates," said Toma G. Brashear, president of Roomsaver.com. "Partnering with CouponSurfer.com should bring increased traffic to Roomsaver.com." "Roomsaver.com is a money saving service our members have been asking for," said Adam Schwartz, CEO of CouponSurfer.com. "This partnership with Roomsaver.com enables us to extend our reach across the Internet." CouponSurfer.com simplifies online shopping by providing major brand promotions in one location. Consumers view, search and personalize their coupons at an interactive, user-friendly site. Email notifies shoppers when selected products or categories offer new savings opportunities, and the site is fully customizable to allow browsing by personal favorites, or user-selected products and categories. CouponSurfer.com went on-line in 1998. Roomsaver.com has surpassed 8.3 million hits and 250 thousand coupons viewed per month, making it the largest hotel coupon site on the World Wide Web. In addition to discount coupons for over 4,800 hotels, motels, and resorts in 38 states, the consumers can also access locator maps, state information and an exit by exit listing of interstate businesses such as restaurants, service stations and welcome centers. An advanced search feature on the site also allows visitors to search for hotels by state, city, highway, brand, amenities or nearby destinations. Founded in 1982, EIG is the originator of the ``exit guide'' and publishes the green Traveler Discount Guide distributed free at thousands of locations along the Interstate highway system.
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